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Instagram Metrics
Instagram Audience Metrics
Instagram Audience Metrics

Learn more about your Instagram followers

Mike avatar
Written by Mike
Updated over a week ago

Followers

The number of Followers during the selected date range.

Followers Graph Instagram Analytics

Shows how the number of followers changed over the selected date range.

Your Followers data is only available from the moment you added your account to Minter.io. Minter.io can provide estimated Follower data for up to 30 days or since the Instagram profile was converted to a business profile.

Follower Change

The absolute increase or decrease in Followers during the selected date range.

This allows you to easily see at a glance how the number of followers changed on each given day, week or month. Monitoring the days with the most significant increases or decreases in followers can give insight into which content is attracting new followers and which content triggers unfollows.

Your Follower Change data is available for business accounts for up to 30 days back or since the profile was converted to a business profile.

Gained and Lost Followers

The number of Gained and Lost Followers during the selected date range.

Monitoring the days with the most significant gains or losses in followers can give insight into which content is attracting new followers and which content triggers unfollows.

Your Gained and Lost Followers data is only available from the day you added your profile to Minter.io. The graph will not be visible until there is data available to display.

Following

The number of Follows during the selected date range.

Gender of Followers

The gender ratio of Followers during the selected date range.

Daily changes in the Gender of Followers data are available from the date you connected your Instagram profile to Minter.io. To see the gender ratio for all your current followers, select the ‘All Time’ date range.

Age of Followers

The distribution of Age of Followers during the selected date range.

Age of Followers Instagram

The Age of Followers data is also available for Male, Female and Unknown gender separately by choosing the relevant gender from the metric drop-down menu.

Daily changes in the Age of Followers data are available from the date you connected your Instagram profile to Minter.io. To see the age distribution for all your current followers, select the ‘All Time’ date range.

Countries of Followers

The countries of Followers during the selected date range.

Countries of Followers Instagram

Different countries have different cultures, buying habits and taste. Knowing the countries of your followers is an important metric to utilise so that you can publish relevant content.

Daily changes in the Countries of Followers data are available from the date you connected your Instagram profile to Minter.io. To see the country distribution for all your current followers, select the ‘All Time’ date range.

Cities of Followers

The cities of Followers during the selected date range.

Knowing city data allows you to be very specific when displaying targeted content to your followers, which can lead to higher engagement levels.

Daily changes in the Cities of Followers data are available from the date you connected your Instagram profile to Minter.io. To see the city distribution for all your current followers, select the ‘All Time’ date range.

Language of Followers

The languages of Followers during the selected date range.

Daily changes in the Languages of Followers data are available from the date you connected your Instagram profile to Minter.io. To see the language distribution for all your current followers, select the ‘All Time’ date range.

Followers Online

The times of the day and the days of the week when Followers were most active on Instagram during the selected date range.

This data is important to ensure your content is published when it is most likely to be seen and interacted with.

Daily changes in the Followers Online data are available from the date you connected your Instagram profile to Minter.io. To see this data for all your current followers, select the ‘All Time’ date range.

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