Total Posts

This is the total number of posts on Instagram using the Hashtag during the selected date range. 

For Total Posts you can only access data for content since the hashtag was added into your account.

Number of Posts

This is the total number of posts published using the Hashtag during the selected date range.

This also allows you to see if the posts we videos, images or carousel.

For Number of Posts you can only access data for content since the hashtag was added into your account.

Interactions

This is the total number of likes and comments by the post type during the selected date range.

Understanding which content type has the highest engagement levels enables you to share more of the content your audience wants to see.

Interactions data will be not be updated for the first 24 hours after the post was published.

Post Sentiment Rate

This is the Average Post Sentiment rate during the selected date range.

‘Post Sentiment’ refers to how people feel about the hashtag, whether posts with the hashtag are positive, negative or neutral.

For Instagram hashtags, you can only access data for content since the hashtag was added into your account.

Top Posts

This area lets you gain deeper insights into how audiences engage with specific posts. You can see top posts by interactions, likes and comments.

Instagram hashtag media data is updated hourly.

For Instagram hashtags, you can only access data for content since the hashtag was added into your account.

Associated Hashtags

This shows the top hashtags that were used with the selected hashtag during the specified date range.

Use popular hashtags on your post along side your hashtags to gain more exposure.

Number of Hashtags

This is the number of hashtags used with your selected hashtag during the specified date range.

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