Number of Posts
The number of Posts published during the selected date range.
Number of Likes
The number of Likes on Posts published during the selected date range.
Number of Comments
The number of Comments on Posts published during the selected date range.
Number of Shares
The number of times Posts published during the selected date range were shared.
Number of Clicks
The number of Clicks on links in Posts published during the selected date range.
Video Views
The number of times Videos published during the selected date range were viewed.
Impressions
The number of times Posts published during the selected date range were seen.
Reach
The number of people who viewed Posts published during the selected date range.
Post Engagement Rate
The sum of all Likes, Comments, Shares and Clicks divided by the number of Followers on a given day during the selected date range. The percentage of Followers who interacted with Posts.
The graph shows the average Engagement Rate of Posts published during the selected date range.
Page Engagement Rate
The sum of all Likes, Comments, Shares and Clicks divided by the number of Followers on a given day during the selected date range. The percentage of Followers who interacted with any of your Posts.
Follower Change
The change in the number of Followers on the profile in the first 24 hours the media was published. This data is available on Gold, Platinum, Agency, old plans and free trials.
Posts
Detailed data for each individual Post published during the selected date range. Posts can be sorted by Engagement Rate, Likes, Comments, Shares, Impressions, Video Views, Clicks, and Follower Change.